Client: Novation
Project: Corporate Web Site
URL: http://www.novationco.com
Challenge:
In December 2002, Novation, a company based in Dallas,
TX, was searching for an established web design firm with
proven corporate identity design expertise that could
update their site and create a more user-friendly corporate
web site design that their in-house web site support team
could implement before several important upcoming industry
tradeshows. After comparing Advansiv’s corporate
designs with a local web site design firm’s, Novation
turned its eye to Florida based firm Advansiv. Learning
about our demonstrated corporate web site development
strategy and implementation expertise, both Novation's
management and web site support team recognized the value
Advansiv could add to the entire web site development
process. With that in mind, Novation commissioned Advansiv
not only to design the web site as originally intended,
but also to manage and develop the entire novationco.com
site. The site was to be appealing, modern, easier to
navigate, and more representative of the new Novation
brand.
Advansiv Solution:
Through creative, strategic, and technical collaboration,
we designed and delivered an effective and engaging corporate
web site in time and within budget.
Benefit:
By launching their new site on time and within the allotted
budget, Novation strengthened its online presence before
a number of decisive industry tradeshows. In addition,
Novation's web site is now perfectly inline and intune
with its new overall brand.
Quote:
"Advansiv's project management and planning
went a long way in getting our web site organized, up
and running."
Claudia Thiem
Novation
Client: Novation
Project: Publication Initiative
Challenge:
In the fall of 2002, Novation, the health care industry's
leading supply chain management company, wanted to improve
the timeliness and reduce the costs associated with
the various company newsletters it produces. In addition,
Novation wanted to improve the design and functionality
of their e-publications, as well as manage the subscriptions.
Having been pleased with the work done by Advansiv on
its corporate website, the company asked for our assistance
again.
Advansiv Solution:
We developed Novation's e-mail subscription system,
and designed the new layouts for all of the newsletters.
We took on the responsibility of sending out the publications
to their subscribers and included an advanced service
that keeps track of important statistics related to
the publications and the people they are sent out to.
Advansiv continues to promote Novation's publications
through the creation and dissemination of print, web
and direct mail advertisements.
Advansiv created Novation's e-mail subscription system
and integrated it into its extranet site at Marketplace@Novation.
This allows Novation's users to login, choose the publications
they wish to receive and choose how they want to receive
it, i.e. text, HTML and PDF.
Benefit:
With Advansiv's help Novation was able to lower costs,
communicate faster, and offer greater flexibility in
regards to their publications. Our publication options
provide Novation with useful information so that their
content better targets their users.
Quote:
"Advansiv did a great job creating and
managing our new e-publication process. This has helped
us decrease costs and expedite our communications with
members. It has allowed us to measure our efforts and
has resulted in positive feedback from members."
Claudia Thiem
Novation |
